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2008 Exponentials CRASH -actually 2008 saw some of the best news  in a generation in the new economic maps being published by muhammad yunus and his alumni. If you agree why not join in blogging at

 When the Bottom Line Is Ending Poverty BusinessWeek - Feb 29, 2008 While Gandhi's goal was the end of colonialism, Yunus' is just as grand: He means to reform capitalism to make it a tool for ending poverty

The Stories of Sheep & Peoplepower : In the 19th century my twice great grand father’s main job was to host an open space on the Isle of Arran. Islanders walked the length & breadth of the island. The truth invitation was always the same: now the English governing our nation are sending up quarterly accountants whose management con advice is that sheep are more profitable than people- what shall we do? The innovative solution was to negotiate with land owners to be reconciled with enough money to sail the 4 hemispheres. By 1850, the majority of Scots had been expatriated –to be www networked, free marketing and community-building practitioners using strange arms like bagpipes to flow cross-cultural understandings.

changing economics Death of Distance (compound priorities viewed from The Economist in 1984) 007  Lower Down- Economics Rubik Cube Yunus Puzzle: System-Deepest Purpose Rising**Prahalad Puzzle: Entrepreneurially energising brilliantly focused trust-flow organisations or networks**STERN Puzzle: Economic Maps of Future's Compound Exponentials
007 Brilliant Videos 1 2 3 4 5 -please vote in others 

Professional loss of sustainability

I dont know one hard profession - economics, accounting, law, investment analysts, risk prevention, insurance - that is compounding human sustainability transparently.

Back in early 2001, I interviewed Margaret Blair chairlady of the Unseen Wealth report published by Brookings economists and Georgetown scholars of social law. She had revealed that unless accounting of global organisations plugged the missing audit, ever greater risks would compound. She was sent to Coventry (in the US that appears to be Tennessee!) by the incoming administration from Texas for daring to release such news. Then every quarter from summer of 2001 what she predicted has compounded.

The missing map, though always grounded in contextual details, is truly not that complicated. It posits that human relationship systems coordinate trust-flow around 10 main branches : 5 input flows (how organisations are served by people and resources);  5 outputs: what customers, employees, owners, local societies and humanity as impacted by the consequences of global market sectors truly values most. Unless the world's global market sectors are audited by this map with the same attention as they quarterly spreadsheet how much they take from the world, sustainability is not what the networked generation will pass on. Ironically,  my father summed up his 40 year career at The Economist with a trilogy of surveys and books on Entrepreneurial Revolution - the last of which in 1984 forecast that the networking generation 1984-2024 would spin one of 2 opposite futures- sustainability or termination of ours species. 24 years ago it was forecast that this type of above zero-sum value multiplying economics would urgently need to be implemented the world over between 2005-2015 -

Will we be in time in  open sourcing the MAP or not? Love to hear your views, questions etc. We also seek to convene 1000-person reunion in 2008 around this question, also to commemorate my dad's 85th birthday

Debating Spaces:

we'd happily debate Q&A on why all our sustainabilities depends on the world's largest organisations being trust-flow audited by 10 coordinates of human relations systems. mail to connect a debate - currently active spaces include:


facebook - risk group

Unseen Wealth: The Map Economists lost in navigating truth integration's future locally to globally (first debated Spring 2001)


In accounting terms, the world's  biggest maths mistake is caused by to failing to map goodwill's compound consequences/truths transparently. How economists forgot that theit unique competence involves helping people to simply see compound arithmentics futures is a human interest media stoy and an entrepreneurial crisis unlike any the world has witnessed since free market maps were first made in late 1700s

A similar map found summer 2007

which are your 2 favourite organisational economies of 1976-2005?  ... vote 
our intrapreneurial benchmark is SW Airlines; our Death of Distance Above Zero-sum Networking benchmark is Grameen - open source Microcredit 

An open letter to David Bornstein and alumni of How to Change the World (see below)

This seeding of micro-entrepreneurship as Muhammad Yunus 1 has called it  is  what 200+ years of Scot's Adam Smith's Free Market  models have openly forecast and mapped.

*1 *2 *3 *4 *5 *6 *7 *8 *9 

Collaboration Book: what  5 most revolutionary truths
can people & communities demand of economics? : Help us search 1 From Goodwill (transparency) to Great willpower (sustainability's compound exponential's rising) systemised through hi-trust audit maps

Yunus SBEintro All News  *Branson *    Selection Kenya audacious  prahalad a  stern

CGI: Yunus Transcript; other

 Year 17 of Corporate Brand Research on Unique Organising Purpose (UOP)

Highlights from First 17 years:

If the corporate brand organisation is mapped as a system of productive and demanding relationships spinning round its UOP, then purpose will be lost every quarter unless a context-specific metric representing the deepest value multiplying purpose we want to serve has the same organisation-wide attention as making quarterly numbers.

Should there be any conflict between the most context specific metric and taking money out of the last quarter that is the most vital information of a forward innovation challenge that the Boardroom can get. Not monitoring this information is to be certain of compounding unseen wealth (as intangible valuation crisis experts call it), to be extremely risky to any partner (indeed a criterion for not partnering you), ultimately where a brand's promise deviates from earning trust and goodwill.

When a cancerous cell of lost purpose enters into an organisational system, it always costs far more to cure this later than earlier; moreover at a certain stage the downward exponential takes over and the true purpose can never be recovered. (source tracking implosion of dozens of multibillion dollar corporations   since Maxwell on - local note in the 1980s I was a director of a company that was taken over by Maxwell; as the only vote against I left the same week; within 12 quarters the Maxwell empire had vanished and the captain had jumped ship .For this reason, I started chartering research of UP 17 years ago.

Mathematically have found that all standard brand valuation algorithms are not context specific enough to ensure governance of purpose. If these valuation algorithms are being used as part of the negotiation process of selling a company then it is a case of buyer beware; if these algorithms are being used to steward a company, sustainability investors should short it.

In 17 years of research, the simplest corporate brand purpose question charters have found to date is to empower all employees to debate the transparency question: what would the world uniquely miss tomorrow if our organisational system ceased to exist (probe by each productive and demanding coordinate whose quality of pairwise tensions explain how healthy or ill your company's future goodwill is compounding). 

A best for the world game for our networking century

The World Economist invites you to transparently construct the rules of the game of globalisation and sustainability. The rule selections made by the first networked generation 1984-2024 determines consequences for all future generations. Along with any mathematical rules (R), transparency asks us to list assumptions (A). In trying to map a minimal simple set of rules, we delight in open questions, debates, benchmarks. Our senior economist has  been rehearsing with us the rules and assumptions for 24 years now since writing this death of distance (now aka in USA as World is Flat) Future History.

Assumption 1:  In designing globalisation, we need to encourage everyone to interact in a way that includes integration of every local society's sustainability.  Incidentally, this is natures rule and technically Darwin was wrong: when we ask any biologist today they can show us:  nature's survival of the fittest values the connections between cooperation and competition not just one loop round DNA's double helix.

Rule 1  We make A1 because the first rule of system theory is whatever is excluded from a system's governing map (and measurements that everyone exchanges valuation around) is not just left out: over time exclusion (externalisation) will compound destruction. 
Suppose the globalisation our networks search/interact exclude the right to life from any children born in one or more places. Then the globalisation our evoltuin constituted will compound destruction of these childrens' lives, and this badwill design will spread like a cancer destroying more and more childrens' lives and families and communities. PeaceCentury begins with valuing all children's lifetime exponentially wholly and as increasingly interconnecting. If you ask everyone you know, who were the 100 most trusted people of all the world's history - at least one of Einstein, Gandhi or Montessori may appear in your rankings. They would all support the view of children we have tried to state though your searches will find much more passionate, diverse and practical ways of exploring this rule's systemisation than we can hope to summarise 

Back in 1984, we were extremely cautious about prescribing best. Apart from reconciling a very few common sense rules, our Scottish internationalist and family-loving intent was to let each community tap into the maximum of its diversity to iteratively select good enough pathways forward. Like google's vision 1 2 founding values for sustainability investment, we would concur that simplicity of contextual good begins by declaring the transparent commitment to interact no evil. As far as we can see and map:  starting with the idea of not destroying the right of any child or any future generation's sustainability is the most common value that unites human beings and cultural views across the world. Certainly all major faiths connect it if you search why the rule of relationship reciprocity is commonly agreed to be the golden rule, As far as the particular segment "businessmen" of humanity goes, guidemaker networks advocate that you search the views of Chairman Ray Anderson of Interface (video link, other links 1 2). For over 10 years now he has explicitly integrated the right to future life into his business model. He calls this purpose Mount Sustainability. He agrees it takes a few years to systemise this. But it becomes clear that it compounding sustainability and compounding profitability go hand in hand from all the experiences of Ray Anderson's Interface Corporation and an increasing network  of organisations that are building a zero waste carpeting industry connecting Ray Anderson's minimal map of sustainability, as well as the annual american guide of 50 bets places to work which has taken the unprecedented step of voting in a carpet manufacture - rat's Interface Corporation - into the top 50 organisational systems to work around.  


As soon as it is recognized that some sort of policy will be required, simple economics says that taking the least cost approach means starting now. GARY W. YOHE,Professor of Economics Wesleyan University  


The Center’s lectures on the Yale Download video iconStern Review on the Economics of Climate Change, February 2007
click for video Introduction & Presentation click for video Presentation - Part 2 click for video Presentation - Part 3
click for video Discussion - Part 1 click for video Discussion - Part 2 click for video Discussion - Part 3


On April 27, 2005 Second Permanent Secretary to Her Majesty’s Treasury of the United Kingdom, Sir Nicholas Stern, delivered a lecture entitled “Making Development Happen: Growth and Empowerment” at the World Bank headquarters in Washington, DC. The event was part of the World Bank’s Presidential Fellows Lecture Series. Ian Goldin, Vice President for External Affairs of the World Bank, welcomed the speaker, the distinguished guests in the audience, and World Bank President-Designate Paul Wolfowitz, and introduced a video message from World Bank President James Wolfensohn.

In his video message, President Wolfensohn expressed his gratitude to Sir Nicholas Stern for his invaluable contribution to and involvement in development and urged the audience to read Stern’s new book, Making Development Happen: Growth and Empowerment.

Stern focused his presentation on the tremendous evolution in ideas that has occurred throughout the past decade and gave an overview of where this evolution has taken the development discourse. He emphasized that the development process is characterized by constant fundamental structural change and dynamic processes, and described how these changes have influenced the development agenda. He described the “two-pillar” development approach adopted by the World Bank that focuses on the importance of building a positive investment climate and on empowering and investing in people. Stern also spoke briefly about the Commission to Africa report and pointed out some of the significant challenges facing the continent that need urgent attention

Transcript   web origin

Sir Nicholas Stern - Making Development Happen: Growth and Empowerment

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My family (*1), like several Scots clans I know, is choc full of economists, journalists, educators and internationalists including missionaries. My dad wrote the most editorials at The Economist, joining just after world war 2 and retiring late 80s. While some admired his systemic future histories (*2,*3) such as his famous survey identifying a Rising Japan(*4) in 1962, I admired most an entrepreneurial trilogy he began in 1976 and completed in 1984.

The third part (*5) was the original "world is flat" (though in 1984 we called it "death of distance" *6) which provided timelines for whether the generation 1984-2024 would sustain or end the world for future generations. In our 1984 book, most of the crises (*7) mapped so far have come to pass.

Regarding sustainability of all of us, the timeline datemarked 2005-2015 as the most critical decade of systemic change (*8). Above all a revolution in economics was called for. In 2 books being prepared for dad's 85th birthday in 008: we can see the world citizen call for economic revolutionary networking today: in Stern's sustainability exponentials, Yunus' purposeful social business enterprise stockmarket, Prahalad's order of magnitude transformation of corporate models to engage bottom of the pyramid peoples, Mandela's call for media attention on such greater communal "truths" (*9) as hi-trust civic/open society leadership and transparency mentors of youth..* SUGGESTION - WHY NOT START CHANGING ECONOMICS FOR : HERE & NOW , chris macrae inquiries welcomed us tel 301 881 1655

Prahalad & The Sandbox  1

Peter - sounds great. I have applied to go. I love Prahalad's work though I sometimes feel he needs to be bridged between academia and practice entrepreneurs.When Competing for the Future was current in 1994, I proposed to his co-author Gary Hamel that practitioners needed to present brand architectures as a collaboration/partnering frame for leadership to map/see the open-flow connections between organisations in search of deepest service/intrapreneurial passions. Unfortunately Coopers and Lybrand, whose phone I was using to talk to Gary, were not very pleased with the idea. (Nor 4 years later were Andersen when valuetrue multiplier models were shown to them of how worthless they were making their global brand) 

 As a reformed global branding expert interested in media transparency, I buy CK's "sandbox" idea that many global organisations could simplify branding they use for rich citizens to offer a basic service to rurals at one fiftieth of the cost (no loss of quality other than meaningless image-laden excess of choices and a society-wide commitment to a trust contract that like Microcredit says neither side will use lawyers in trying our best as service providers and communal customers). I assume its not particularly surprising to us that many of the earliest 50 times better value cases identified by Bottom of Pyramid Alumni turn out to be in health areas. (Of course if organisitionally a global branded corporate finds it hard to have one department charging wealthy citizens 50 times more than the marginal cost to you of also serving the poor, you can always make a start by doing a partenership with Grameen -though if the missing audit of goodwill was required to save the world from Delaware corporate lawyers, truth would immediately be valuable as well as conveneinet ) 

 If you need more references to CK's sandbox or BOP ideas than appear at, please say. In so doing they could find Unseen Wealth's last exit of reforming their globalisation systems wherever these are currently  measured tocompound of externalities - profiting from putting the weakest or most ignorant at risk of what theitr industry sector specialises in knowing most about)

 (Basically while truth media experts now know that over 50% of the cost of everything in global markets is liable to be wasted on media and channels, the idea that media*law already wastes 98% of everything on life critical markets shows how near the end of sustainability loss of empowerment & truth systems of entrepreneurship have reached) 

Tell me if you are coming - perhaps we could host a collaboration cafe immediately afterwards so that anyone in Washington interested in how grassroots colaboration entrepreneurs can end malaria can make a connection 


chris macrae 301 881 1655

Ending media corruption and mapping goodwill's missing audit
Peter Burgess wrote:

Dear Colleagues

Is this an excuse for me to come to Washington?

Or a waste of good time?


---------- Forwarded message ----------
From: NextBillion NextBillion
Date: Mar 13, 2007 5:59 PM
Subject: Invitation: The Next 4 Billion publication and BOP panel discussion

The World Resources Institute and the International Finance
Corporation cordially invite you to the presentation of the report:

The Next 4 Billion:
Market Size & Business Strategy at the Base of the Pyramid

Discussions of base of the pyramid (BOP) markets have relied
principally on business case studies and rough estimates of market
size. WRI, with the cooperation of the International Finance
Corporation, has leveraged unique access to national household surveys
for the purpose of understanding low-income communities as sources of
entrepreneurship and as potential markets. Drawing on income data
from 110 countries and standardized expenditure data from 36 countries
across the globe, the report is an important first look at the market
opportunity represented by four billion individuals who make up the
BOP. This briefing on the report and the follow-on discussion of
business strategy and market research will be the first public review
of the report and its data.

I am reminded of a story of 3 lawyers trained at the Bar of London : one was Mahatma Gandhi, another grandfather, another uncle. 007 is centenary year of Mahatma’s Satyagraha -dramatise peaceful truth. In 1880s it was hugely innovative for an Indian to go train at Bar of London. But it had not empowered Gandhi to do much in his first 15 years as a barrister. Then whilst travelling First Class on a train in S Africa, he was thrown off the train for having the "wrong" skin. From that moment on Gandhi knew that changing the law peacefully was the greatest innovation ever sought. By the 1930s, my grandad was near the head of the British Raj judiciary in Bombay and there are court proceedings on record where his duty was to send Gandhi to prison for causing unrest through peace protests. 15 years later my grandad was converted: he was writing the constitutional law for India's In dependence mediated between Gandhi and the British Secretary of State for India. I knew my uncle who was a Queen's Council much better than grandad. His "hobby" was to compile a quantum databank on fair rewards for people who suffered horrific lifetime injuries. By making these benchmarks clear and fair to all sides as every case developed, the English legal system has not yet become the peak ambulance chasing lottery that the US now has insuring healthcare. However, my uncle's last major act was to lead a rebellion that ending in the "sacking" of a Lord Chancellor who made errors with compound arithmetic and then refused to correct the erroneous legal precedents he was setting. If you believe as WorldEconomist has debated since 1984 that the next decade integrates more change than the world has ever seen before then it would be illogical not to expect that economics and laws will also need changing. We invite you to explore what constructs can help every culture and every peoples in mapping futures that compound goodwill for all, and not the loss of sustainability of all our children's


I have been making some guide notes from my father whose economics surveys and leaders at The Economist of the 1950s to 1980s focused especially on two Q&A lenses:

a) systematic entrepreneurship : of which the 3*greatgrandmasters were Scot's Adam Smith (theory) and James Wilson (practice) the 1843 founder of The Economist, as well as arguably JB Say (theorist)  who founded the term - transform market's value exchange systematically to take (preneur) between (entre) assets - so that all involved in the productivities and dmeands of a transparent marketplace can sustain ever greater value multipliers of health and wealth

 b) future histories, based on understanding the long-term conflicts within and across societies as well as who know had the greatest lifelong learning curves to evolve higher quality and lower cost

I think that from the 200+ years since the term entrepreneur emerged, we are now in a pretty hi-trust position to map the top 10 flow lessons that anyone systemising entrepreneurship should help all connected to Q&A around the gravity of individual systems and through the boundaries of networks mapped as system*system*system including the triangularisation which mathematically defines systems as spiralling micro to inter to macro

1 Simply mapped : it was always the future view of the entrepreneurial school of economics that healthy lifetimes and transparent societies compound strong economies not vice versa. You can see this in the entrepreneurial revolution trilogy my father published in The Economist between 1976 and 1984 -eg

2 Unlike those who specialise in economics of big gets bigger, entrepreneurs always spiralled around the triangle micro to inter to macro ,

 NOT macro to inter to micro. It wasnt particularly popular with big business when my father reported in part 1 Entrepreneurial Revolution : almost all breakthrough innovations for humanity began with one inventor's lifelong explorer's gravity or a small social innovation network who loved this explorer's human inspiration. The only innovations big corporations came up with were patented processes not original solutions that make the difference of the world as better place for all to be. The article on Pilkington Glass' innovation of plate glass rejoices in :

We are Pilkington's Glass, and if we can beat plate glass by developing float glass, then every motor car in the world will pay us a royalty, so we will research the last three problems in the way of float glass..

Nobody should underestimate the excitement among a tiny group of researchers when a big firm's opportunity presents itself. Sir Alastair Pilkington  described how his research group into float glass was kept small to maintain total secrecy, so that experiments progressed for seven years before competitors knew of them; how team members, after working impossibly long hours, were carried away on stretchers suffering from heat exhaustion; how 100,000 tons of float glass were made and broken before the great day which produced the first bit they could sell. But, as Jack Kilby says: each invention presents a profile of opportunities and requirements, while each company has its own profile of what constitutes to it an acceptable product. The probability that these two profiles, will coincide is not high. The result is that many big companies' brilliant researchers are, in conditions of great secrecy, in their seventh consecutive year of smashing unusable float glass.


2a Around 1980, the rich world had already changed over to being more a service economy than one where machine investments differentiated advantage. This required the end of top-down only management as well as more investment in people - something which to this day the mathematics of tangible accounting rules against - machines can be booked in as an investment; people are costs to cut. Blindingly wrong maths to monopolise governance budgets by.

2b In our 1984 conclusion to ER we looked ahead to the sustainabilitty networking generation 1984-2024. As grandmaster theorist Einstein (accompanied by grandmaster practitioner Gandhi) had first asked the most interesting question to start this unprecedented human relations communications revolution with is : will this generation's rush to worldwide connectivity sustain or set in motion irreverisble loss of sustainability? Back in 1984 one goal our future maps set : 30000 vital social projects to be identified for interlocal replication - all over the world of deepest human needs by 2010. WE identified 7 crises each flowing into each other; each wholly capable of globalising the end of the human species before Century 22. Any questions before our next 8 lessons review these crisis compasses (including what was recently reported by HM Treasury as the biggest failure of markets ever) and ask for ideas on how to popularise world changer guides up down and through them all? us tel 301 881 1655

 Borstein letter:

The Economist, over its  first 145 years:  my sources tell me that editors of The Economist were guided by one connecting truth investigation : Free Markets. Here is some communal knowledge they shared with us:


 What Adam Smith and his alumni "the entrepreneurial economists" intended by the idea of free markets has over the decades been disliked by big powers (be they corporate , gov professional, media or even NGO) so much that these powers are always consciously or unconsciously looking for an academic or other body to rewrite free market economics the exact opposite way round from true value multiplication

True free markets are contextual; community rising; rely on completely transparent and free information so far as all purposeful interactors are concerned in systematically improving for humanity the market’s productivities and demands. The Economist's Entrepreneurial Revolution trilogy 1976, 1982 and published in books in multiple languages from 1984 on clarified much more than this from thousands of cases and interviews of hi-trust people (the kind who had united cultures, ended wars, nurtured transformative innovations for the good of the human race)

Provided markets (their media, meeting spaces, mediators etc) are always asking future questions and not relying on past certainties, over the long run the mutual interests of the customers most concerned with the future social consequences of the markets context and employees wanting to make a difference with their lifetime are the key value multipliers to integrate into organisational systems. Those who invest money in such system uniting the best of employee service and customer-social demand win-win-win : 8 times more over a generation according to built to last research, up to 100 times more in the case of the very deepest intrapreneurial (service economics)  companies of the last three decades.

We invite you to explore these principles and vote for compound goodwill  candidates at Expect to be surprised. For example, the best work being done on saving the lives and educations of the world's poorest children is not being done by a government. The world citizen organisation BRAC has discovered through trial and error than and 30 years of absolute devotion that both health and educational professionals must live inside  the communities of the very poorest not be professionalized above them. Once you accept that model - by all means inventions in terms of health care and the wisest forms of education you can serve to children may be made form around the world - but they must prove themselves in terms of being serviceable by workers who are in the community and loved by the community and know any diverse contexts which give that community special sustainability opportunities.




There are 3 connecting ways that World Economist encourages everyone to value true leaders.

A) Hi-Trust - Does leader truly understand entrepreneurial gravity- how to govern trust-flow around an uniquely valuable purpose, so that the system keeps spinning ever more lively productivities and demands without all the elasticities  snapping, or bigger taking over from deeper communal service?

B) TRANSPARENCY: In Death-of-Distance's blossoming internetworked world, does the leader understand the critical transparency of boundary flows ? And how transparency's zero tolerances for conflicts & misinformation will wave ever more vitally as value multiplies through networks

C) SUSTAINABILITY: Does the leaders understand compound future exponentials as the integral measure wof where everyone’s productivity and demands will curve sustainably up or down towards death of the organisational system and any other systems linked into it which in globally connected markets can be whole sectors (witness dotcoms or indeed the planet witness climate crisis

What happens if you discover a leader does not understand all these? You can either try to help this person learn or you can advise everyone in your communities and social networks to get away from that leader as fast as possible. Unfortunately goodwill is not yet measured in a truly systemic way and until its (known) maths is adopted by open source movements you may need to appeal to everyone’s co-creativity in exploring the truth. With all due haste and presence, as Al Gore has given us one extraordinary demonstration of, and youth 1 2 3 gives us more.

Any questions, or dad (world economist) at (NM1)

The most crucial valuation measurement of a system connects with how fast its spinning future growth, or destruction. Mathematically, a purposeful gravity of human relationships compounds over time and can be modelled through value multiplication of its coordinates. A healthy coordinate has constructive tensions (trust-flow elasticity) with all other coordinates - give it an index above 1; an unhealthy coordinate is in conflict with other coordinates or disconnecting from gravity, give it an index below 1 where 0 means it will zeroise the whole system. Most organisations or networks in today's service economy and globally networked markets can mathematically model their system's future value like this: valuetrue=K1*K2*K3*K4*K5*V1*V2*V3*V4*V5 Knowing how these quintuple helixes of productivities & demands will flow ever way round over time's lifecycles has extremely interesting impacts on choices of investors, strategists, cross-disciplinary organisational designers, regional policy making and indeed every communal role in which people interact with productivities and demands. The compound valuation consequences become 10-win or 10-lose for singular organisational systems and at least 100-win or 100-lose for networks of systems*systems. This model and map provides the simplest open source standard for resolving the Unseen Wealth challenge (2000) that has caused crises (1) amongst experts in intangibles valuation, risk analysis, sustainbility investment fund selections, political leaders and all their professional counsels, let alone 6 billion human beings forever more connected by whether we virtuously develop or viciously extract the globe's natural footprint.
  • learning games
    Inputs servingOutputs demanded
    K1:Work by IndividualsV1:Employees
    K2:Work by GroupsV2:Customers
    K4:Networks of OrganisationsV4:Business Partners
    K5-:Societies/CulturesV5:Local Societies & World Citizen Partnerships
    1-3 : Service Economy 3-5 : Global Economy of Networked Localities ;
  • K4*V4*V5 - Grameen's No Loss Corporation

  • email delicious: tour of world economist debates
    WorldEconomist Live ABC: A B C D E F G G1 H I J K L M N O P Q R S T U V W X Y Z
    World Economist Historic ABC:
    E Keynes Smith Wilson

    Can you help us improve this definition so that it is more inspiring for all 6 billion beings? ... NetworkEconomics maps the critical Q&A -open knowledge flows for sustainably value multiplying exponentials of productivity and demand around hi-trust gravitaional purposes (investing money, people's lifetimes, and societies living (eg children, open source education and co-mentoring, social network spaces and goodwill neighbouring) & natural resources (eg clean water,and systemically harmonious climate)
    Entrepreneur schools of economics in 1984, 1982, ... 1843

    What Everybody Needs to Know First About Economics

    Economics designs peoples futures but this depends on what logics are analysed- here are the logics The Economist used in the early 19080s when it discussed how the net gneration could be the most productive time for youth


    A nation/place cannot sustain growth unless its capital is structured so that family's savings are invested in their next generation's productivity. Norman Macrae's 1954 book on The London Capital Market provides chapter and verse. Historically it was timely as London's industrial revolution had planted most of the developed world's laws and financial instruments. Futurewise this book became a source for Norman's forty years of leadership challenges including 3000 editorials. THese became branded in the 2 genres of entrepreneurial revolution and future history of the net generation genre which he focused on from 1972. They script in practical details most of the changes that economists would need to make to historic rules if globalisation is not to collapse the worldwide financial system of 2010s

    Norman framed his writings on future purposes huan most wanted around the idea that The Net Generation to 2024 would face change on a scale never previously experienced by our human race. To prevent risks and celebrate job creating opportunities Norman proposed in his 1984 book (The 2024 Report) that the world should unite around youth's most exciting millennium goal. He explained why economics would design the most popular futures if the goal was chosen as racing to end poverty everywhere. Reasons included: its possible, its exciting, it creates jobs post-industrial generation will need to design around collaborative technology, it can empower youth to joyfully unite cultures as we become borderless (more connected than separated), it aligns economics principles with nature's exponentially (compounding) rules of evolutionary selection which are community-up and open.

     download more profiles of 100 collaboration leaders of 2010s = youths most productuive decade 


    We are shocked how few people know of the main findings of the renowned economist Maynard Keynes- increasingly only economics riles the world and the greatest risk to the future working lives of our children comes from elderly macroeconomists who hire themselves out to the biggest who want to get bigger.

    Historically when faulty systems of macroeconomists ruined civilisations they fell one by one. But Einstein took Keynes logic further and hypothesised that the first generation to become more connected than separated by technology would be subject to a final exam. Now if we let erroneous macroeconomists rule whole continents of nations will collapse.

    By 1976 my father (Norman macrae) -probably the last student of economics mentored by Keynes-  was writing at The Economist why the next half century would see the net generation tested - he called upon the genre of Entrepreneurial Revolution (ER) networkers to sort out the greatest  innovation challenge economics - and so the human race - will ever face .




    The opportunity of 10 times more productivity for the net generation (with million times more collaboration technology than man's 1960's race to moon)

    .The THREAT is preventing the threat of collapsing continent-wide system of value exchange. By 2020 the (exponential track impacting future) sustainanbilyty of every village around the globe will likely be lost or won

    ..logo3responsibility.jpg...How could we be experiencing record youth unemployent when we are living in a time of a million times more collaboration tech than a generation ago? According to research by Entrepreneur networks started at The Economist in 1976, we are 36 years off track in compounding 2 unustainable systems whose follies multiply each other
    • that caused by non-economic media which also distracts us with glossy images and soiundbites instead of future realities and integrated cross-cultural and inter-generational understanding - full briefing here
    • World's biggest maths error compounded by macroeconomists and all global professions with a ruling monopoly - see below
    Discuss: what does everyone need to know about the way economists think and behave. Understand 2 opposite segments of E : The Unacknowledged Microeconomist and the Fatally Conceited.MacroEconomist

    Keynes - because economics will incresingly rule the world, the greatest danger to the futures of youth is elderly macroeconomists where fame maks them compete to superpower over peoples  

     Boulding: ****the historic significance of capitalism is precisely a society in which exchange has become a more important source of power than threat**** in his book economics as science

    Von hayek- given the fatal conceit in my profession, I really think you shouldn't be doing this - awarding me a first Nobel Prize in economics 
    freedom of speech and everything about the future you want, NOW depends on enough people knowing how to play the value exchange game - and why that isnt exactly what the game of monopoly teaches - an exchange is where each side says I wants something from you so let's work out what I can do for you and purposefully improve on this over time through hi-trust communal feedback
    debate difference between true capitalism and phoney capitalism
    • agree on a picture like that on the right- we have seen cases where one of the 10 coordinates shown felt the system had betrayed their greatest trust, and so zeroised the organsaition or network (even ones that accountants had been reprorting record profits ahd $100 billion equity
    •  start discussing multi-win models - see our 4 favorites from 36 years of debates with entrepreneuruial revoltionaries
    • choose say 12 markets whose future purpose is most vital to sustaining your children - and use media to agree what the greatest human purpose and corresponding mkilennium goals are that need investing in to fee each market and youth's working lives in serving the most valuable purpose
    • get those (including all parents?) who save across generations to throw out speculators from banking systems and capital markets - eg next time there is a bailout (which means taking your childrens money to refinance a bank) wipe out shareholders; let them set lawyers on old managers and any politicians their pr's lobbied; keep savings accounts safe; restructure bank so that it invests in youth productivity and sustaining communities not bubbles, and not trapping people in debt

    Goodwill explains up to 90% of value impacts of any organsaition in a networked economy- yet no nation yet requires that organisations it licences to audit goodwii. 20 years of research has proved the following reciprocal relationship - the purposeful question" who would uniquely miss what if your organsaition did not exist?, has the reciprocal question why let your organisation contnue to exist if it has broken my life-crtiical trust it promised to serve



    valuetrue capitalism maps how each side win-win-win from other sides communal purpose over time -this  goes back over 250 years to the criteria of free markets adam smith demanded freedom of speech questioned - he talked about the transparency of community markets where a rogue trader might fool some of the people but not for long and not for too big to fail! - the journal of social business edited by adam smith scholars at his alma mater Glasgow University advises people of any other tongue how to build up from adam's hi-trust ideas to such constructs as sustainable global vilage networking first mapped by schumacher (another keynes alumni) - we have a library of free articles for you to choose and translate from

    phoney capitalism spins a monopoly, a non-free maket - one side rules by saying I want to take more and more from all of you- esentially this is what rules when global accountants audit only how much one side has profited/extracted withouth how much has it sustains other sides- phoney capitalism can only result in exponentai meltdown becuase so much has been extracetd from system that its unsustainable for human lives or for nature or for both

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    - in the 1990s I was working with big 5 accountants; I argued for a missing audit they needed to do as regularly as their monetisation audit; I called this how goodwill modelling multiplies value around a gravitational purspoe ewhise gials all sides want to progress over time; it turns out that in knowlege scetors over 90% of the future is bayesian predicatbale on quality of goodwill relationships-3 yeras before andersen crashed I usd this model to warn them that if they stoped multiplying conflicts around true and fair they would be zeroised by society- I didnt succeed in getting my advice to be acted on but at that time unseen wealth publications made by brookings and georgetwon had just been banned by the incolimng bush adminsitration - who didnt like to be told that without the second aidt risks would compound unseen- every collapse USA has seen a hand in during 2000s (and viralised to other nations since 2008) can be traced to this mathenatical error

    what can be done about this mess
    -debate difference between true cpaitalism and phoney capitalsim
    choose say 12 markets hose future purpose is most vital to sustaining your children - and use media to aggree what the greatest huan purspose and corresponding mkilennium goals are that need investing in
    get thse who save across generations to throw out speculators from bankiing systems - eg next time there is a bailout (which means taking your childrens money to refinace a bank) wipe out sharehilers; let them set lawyers on old managers and any politicians their pr's lobbied; keep savings acconts safe; restructure bank so that it invests in youth productivity and sustaining communities not bubbles, and trapping people in debt
    -if you do this today's millions times more coalbration technology than a generation ago can make the next decade the most productive time and joyful for youty and everyine to be alive instead of the most dismal time where natios led by old macroecnomist put youth out of work
    DO YOU KNOW...
    Q: Original Purpose of Economics? A The Scotland of the 1750s was at the end of a first generation to have found their country taken over by England's Empire., So Adam Smith was motivated to start writing about how to design systems so that peoples could could look forward to their next generation sustaining more productive lives than they had had ... 7 quarters later keynes general theory issued humanity's greatest challenge- economics as a systems science had reached the state that only economics rules the world ... moreQ: What do the man-made systems that rule the world look like? A Purposeful value exchanges composed round 5 main flows of how productively peoples lives are used and 5 main demands human beings make as co-workers, customers, owners, stewards of the globe, stewards of society at the village level - moreQ: Why can't human race in 21st C be sustained with choice of economics made by 20th C biggest banks and govs etc? A Long Story: ER alumni are in their 37th year of offering debating scripts eg1 on wht some industrial age systems after world war 2 were designed to be too big to exist as the first net generation became more connected than separated by geographical borders ... What is known is that 2010s is most exciting decade to be an entrpreneur because our impacts define what will be possible for all our childrens' children more 

    World Class Brands are in 25th year (as a subnetwork of Norman Macrae's Entrepreneurial Revolution) of helping sustain the most purposeful organsiations or markets in the world. Core to any charter of purpose is a quiz revolving round this question
    - who would uniquely miss what if this didn't exist?. From this Q&A's list of trust-flows, economics maps how to connect producers and demanders of the exchange in multi-win models of purpose. Henceforth, potential conflicts with this goodwill model are audited and resolved at every cycle so that unique purpose is celebrated to lead the future by continuously multiplying the most value and trust. This model provides the simplest benchmark around all exponential impact metrics of sustainability investement can be calculated and the transparency of all multi-win models are webbed around pro-youth economics. Questions welcomed washington dc hotline 1 301 881 1655



    Not youth's economics of the world Not our schools of the worldYouthandYunus.comLeadersandYunus

    Muhammad Yunus expresses faith in entrepreneurs at G20 summit

    Posted on: November 23, 2011
    Category: News

    Microfinance Focus, November 4, 2011: Professor Muhammad Yunus was invited to deliver a key note speech during the G20 Young Entrepreneurs Summit held in Nice, France. Professor Yunus addressed an audience of more than 400 entrepreneurs from all G20 countries. In his speech, he shared his personal entrepreneurship experiences, his faith in young entrepreneurs to be the pillars of society and the need to include poor countries in the discussion process in making global decisions.

    Professor Yunus being an entrepreneur himself started off creating the Grameen Bank that provides microfinance services to the poor who had little access to financial provisions. From that, he ventured into a wide number of social businesses such as Grameen Nursing College, Grameen Eyecare Hospitals, Grameen Shakti, etc.

    He has always considered young entrepreneurs to be the most effective solution for the future. He said “In my opinion, G20 YES is a fabulous initiative, gathering so much energy and momentum from all over the world. Because of their creativity and leadership, provided that they commit to share the value they create, these 400 young entrepreneurs in this room can change the world.”

    Professor Yunus is also a member of the Millennium Development Goals (MDGs) Advocacy Group, advising the Secretary General of the United Nations. Hence, he believes that the next generation of youths should be handed over the process of the MDGs as soon as possible. He believes that entrepreneurs will have a key role to play in fulfilling the MDGs, if they are committed to the social value created by their companies, and social business can be part of the solutions.

    In his speech, he added that the G20 needed to broaden its scope to deal with the current world crisis. It can no longer remain a political forum with economic agendas. The G20 needs to create a social agenda as well. Professor Yunus proposes that ‘social business’ should be brought to the agenda of G20, as one of the concrete and effective solutions to be considered for immediate implementation so as to guide capitalistic investment towards social value and jobs creation, rather than sheer profit maximization strategies. A social business is a cause-driven business where profits stay within the company for its sustainability.

    Lastly, Professor Yunus concluded that the G20 should be expanded into the G25, where poor countries from each continent should be included in the global agenda which they are part of. He added that “Their problems are inter-related with others, and their proposals of solutions should be considered by the most economically advanced countries in making global decisions. A G25 would be a big step toward ensuring that global social issues are raised, and MDGs implementation is fully shared on the global agenda. And finally, because fighting poverty together is the only way to bring long lasting peace in this world.”


    inquiries chris macrae info us tel 301 881 1655 ; us office 5801 nicholson lane suite 404, North Bethesda, MD 20852 USA - skype chrismacraedc
     Mapping is a process of discovery. Crucially maps are only as usable as updating correctness of bottom up information. Think of your own use of a map. You look for the "you are here arrow". You want to be directed to somewhere/someone you dont know how to get to; you want your return vist to be safe as well as a value multiplying win-win.
    Does anyone remember the simplest findings of einstein and jon von neumann. Einstein proved that to innovate more value you need to go more micro in what you model; von neumann showed that there is more value to be networked by interfacing safe flows across systems instead of ruling over separation of boundaries. There isnt a single global metrics profession that gets these mathematical -and natural - principles right. Unless we change this global markets will cycle through ever greater collapse and more and more communities will lose sustainability. Mapmaking is that critical an idea to what the net genration will achieve in 2010s; but its also one that children from primary age up can action learn. Its simple. Its just that it works the other way round from top-down people's fatal conceit.
    It explores how to make the invisible principles and practices of real wealth creation visible, and therefore useable. Our planet needs case studies underline the search for new win-wins that build ‘system integrity’
    Trust-flow is the unseen wealth to invest sustainability in. Tranpsarently mapped it develops a goodwill gravity  tyhat invites with roleplayer in a community to multiply goodwill while sustaining their own cashflow.. Trust is not some vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse – probably just as economically and socially important as oil.
    The point is, there are specific things you need to do to get trust flowing, just as there are specific things you need to do to get oil flowing. And like oil trust has a dark side. Right now, the world is awash with the carbon emissions which threaten the stability and sustainability of its ecosystems. Right now, the world is also awash with the ‘carbon emission’ of trust – mistrust. Indeed it may well be that our ability to tackle the one issue – the threat of environmental catastrophe – depends on our ability to tackle the other issue: how to generate, deepen, extend and sustain trust.>br>But what is the best way of doing this? One thing is for sure. You don’t build and sustain trust via some sentimental exercise of goodwill to all and sundry. There are three very simple principles at the heart of effective trust generation. 
    First, trust is generated via win-win relationships. It’s virtually impossible to generate or sustain trust without mutual benefit for those involved. But beneficial outcomes are not enough in themselves. For trust to be built and sustained, both sides need to signal a demonstrable commitment to finding win-win ways forward. Such a  commitment may require real changes to what we say and do. Second, real ‘win-wins’ are hardly ever purely financial or material. You don’t build trust simply by walking away with more cash in your pocket. Trust works at all the dimensions and levels of human exchange. Yes, it’s about financial and material rewards. But it’s also about purpose (what people want to achieve). It’s about politics with a small ‘p’: the use and abuse of power, the crafting and application of rules of fair play. And it’s about emotions: the sometimes overwhelmingly strong emotions, both positive and negative, that are generated when people deal with other peopleWhat’s constitutes a ‘win’ – a sense of real improvement – is therefore highly specific. It depends absolutely on the details of who the parties are, what they are trying to achieve, in what context. Building trus, therefore involves discovering these specifics. Just as oil doesn’t flow out of the ground, get refined and pump its way into motor vehicles automatically and without effort, so identifying and doing what is necessary to get trust flowing requires dedicated, skilled effort. It requires a disciplined, structured process, not a vague sentiment.

    3) Third, even if we do steps 1) and 2) there’s still a good chance it won’t succeed. Why? Because it ignores an invisible third factor. In the real world, purely two way bilateral relationships don’t exist. There is always a third party whose interests or outcomes are affected by what the other two parties do but who is not a party to the contract. The environment is a case in point. Producers and consumers may both benefit from buying and selling to each other – but what happens if, in doing so, they destroy the environment they both depend on?

    This raises a hugely important question. When two parties pursue win-wins and build mutual trust, are they doing so in a way which creates a win and builds trust for the third party at the same time? Or are they simply pushing the problems – and the mistrust – further down the line on to this third party? Building vigorous, healthy networks of trust is a different kettle of fish to ‘you scratch my back and I’ll scratch yours’ win-win conspiracies. It requires a Map of all the key relationships plus careful consideration of knock-on consequences. It requires a different perspective.

    These three simple, basic steps do not happen automatically. They need to be worked at. The territory needs to be deliberately Mapped and explored. What’s more, there are obstacles in our way – mental and practical obstacles that need to be cleared. Prevailing economic theories about ‘rational economic man’ for example, deny the need to commit to win-win outcomes. Instead, they promote supposedly ‘rational’ (i.e. narrowly selfish behaviours) which actively undermine trust The same theories insist that the only valid measure of human benefit is money, thereby excluding from consideration many of the biggest opportunities for improvement. Meanwhile many vested interests do not want to extend the circle of trust to third parties and complete networks because their positions of power depend on their ability to take advantage of the weaknesses of these third parties. That’s another job for Mapping: helping to identify and mount such obstacles.
    The potential benefits of doing so are unthinkably huge. They start with a simple negative: the relief that comes from when you stop banging your head against a brick wall. Mistrust breeds wasteful, wealth destroying conflict that tends to feed on itself. Anger and hatred engender anger and hatred. Simply easing or stopping the terrible waste of mistrust would transform prospects for many millions of people. We desperately need to find ways of doing this. Then there are the positive benefits. Understanding the real nature of human wealth – all those dimensions of purpose, ‘politics’ and emotion as well as money and material comfort – means we can start being human again; human in the way we think, and act. What’s more, many of these intangible benefits won’t cost a penny. They’re there for the taking, if only we puts our minds to it.
    But there’s more, because trust is also an economic superpower in its own right. In the pages that follow we will show conclusively that material and financial riches are also dependent on trust. In fact, we will argue the case for going one step further. We will say that material and financial riches are a by-product of trust: the visible fruits of invisible, intangible human exchange. Once you understand that sustainable cash flows are a by-product of sustainable trust flows, your understanding of what makes a successful business is transformed.
    Separately, each of these three fruits – reducing the waste of conflict, unleashing the potential intrinsic benefits of human exchange, and energising the sustainable creation of material wealth – are massive in their own right. Put them together and they represent a vast new continent of opportunity.
    As we said, this book is addressed to entrepreneurs and system  innovation revolutionaries. Wherever you happen to be, whatever the change you want to make is, the principles explored in this book apply. The wish to change and the will to change are not the same as being able to change successfully. For that you need to understand your territory. You will need new Maps


    0.1 Has a continental or worldwide search solutions on job creation that can be replicated across communities been organised before this EU launch of Nov 2011?
    While alumni of entrepreneurial economics have always valued job creation searches- we know of no clear evidence that this has been top of mind in the way that continental-wide government has operated since 1984 even though it was scripted by The Economist's Unacknowledged Giant as the number 1 question the first net generation would need to mediate if sustainable futures and humanity's most needed millennium goals are to be served
    what's different about nov 2011 is 4 top directorates of the EU have nailed their future reputation to this search -more
    1mobamauniobamauni@obamauni bon mots hillary zero sum thinking leads to negative sum results
    1hHCL TechnologiesHCL Technologies@hcltech Press Release: #HCLT listed for the fourth consecutive year in the @WorldBlu's "Most Democratic Workplaces" list. Retweeted by Traci Fenton
    49mAl RobertsonAl Robertson@al_robertson About last night's British Council @time_image film collection launch, with three of my favourite BC films! #WhoWereWe Retweeted by Lloyd Davis

    The End of the EU part 1

    TRANSCRIPT: 'The Unthinkable'
    Video above.

    Tom Ashbrook: You're talking about, writing about the end of the EU, the end of the common currency.

    Paul Krugman: it's unthinkable except that continuing down the current path is unthinkable. Spain is actually the epicenter. The Spanish government did nothing wrong. Spain was running a budget surplus before the crisis. It had low levels of debt. But it had a monstrous housing bubble, as did a lot of places, largely financed by the way by German banks which were lending to Spanish banks, which then lent on. And when the housing bubble burst you were left with a severe, extremely severe recession, and so the answer has been government austerity which just makes the slump deeper.

    The alternatives to a breakup of the euro have to be Europe-wide solutions. And so the solution, if there is one, involves accepting a higher rate of inflation for Europe as a whole and that particularly means higher inflation in Germany.
    --Paul Krugman

    What are Spain's alternatives here? Well, if they still had their currency, their own currency, the answer would be devalue, let the peseta drop, Spanish exports would become a lot more competitive, they'd be well on their way to recovery. They don't have their own currency, so people are saying: Well, you have to do all this stuff to stay within the Euro. At some point you say: Well, you know if your answer to our problem is just ever more suffering, ever more you know... 25 percent, 50 percent youth unemployment. If that's your notion of a solution, then maybe although it would be a very terrible thing to have the Euro breakup, maybe that's better than what we're doing. So that's becoming a real possibility now.

    The alternatives to a breakup of the euro have to be Europe-wide solutions. And so the solution, if there is one, involves accepting a higher rate of inflation for Europe as a whole and that particularly means higher inflation in Germany. Talk to the Germans about this and of course they go crazy, but you have to say to them: What is your answer? What you're doing right now is just a path to the collapse of the euro with enormous damage and radicalization and a lot of things that you don't want to see happen in Europe happening.

    TA: If the Germans can't take their foot off the brakes, they're just intrinsically and against history and everything else, Weimar, if they can't do it, what happens?

    PK: Then Europe breaks up and... No, I mean I think it's that stark. It really is, it really is that extreme because you know it's one of those things, you can't be saying that, but then you say: Well, let's talk this through. You know, let's as it said in the original edition of the Godfather - Let us reason together. Right? What are the ways that this can work out? And the current path is not one that can work out.

    It's like an irresistible force hitting an immovable object. On the one hand it's unthinkable that they'll allow the euro to fail because the euro is a terribly important thing, it's not terribly important economically, it would have been better off if they'd, if they had never done it, but now that it has been done, for it to fail is a defeat for the European project, the whole project of bringing peace, democracy, integration to a continent with a terrible history. So it's unthinkable that they'll allow it to fail, but it's also unthinkable that the Germans will accept moderate inflation which is the only solution any of us have been able to come up with. So one of two impossible things is going to happen. Your bet.


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